Branch Collective

Branch Collective is a hands-on product design studio rooted in intentional, impact-driven creation, deeply considering every aspect of a project to ensure each product has a meaningful and lasting effect on people and the world around them. Their work goes beyond aesthetics, resulting in products that are beautifully and deliberately designed, engineered, manufactured, packaged, and branded with cohesion from start to finish; whether developing furniture, electronics, or other consumer goods, they approach each challenge holistically, balancing form, function, sustainability, and user experience. Guided by a philosophy of designing by doing, their process is tactile and iterativegrounded in sketching, model-making, and prototyping at every stage to refine ideas through real-world experimentation and hands-on exploration. The team includes Scott Ross, Caleb Gess, Ben Hoffman, Myungjae Park, Radley Peschel, Nelson Ji, and Josh Morenstein, who together form a collaborative collective of designers and makers dedicated to crafting purposeful, enduring products.